Letterkenny Institute of Technology is a third level education institution that has been providing higher education in County Donegal since 1971.
For the new LYIT website we partnered with Inventise who provided the development of the site while we were responsible for the Information Architecture and the front-end design. The Website was to form a key component in a wider digital marketing strategy being implemented by LYIT.
What We Did
We looked at the wide audience that LYIT was hoping to reach with this new website and delved deeply into gaining an understanding of their individual wants and requirements. Through this research we were able to map the content to it's related audience.
It was important that the redesign would bring an interactive experience that is intuitive, easy to navigate and full of relevant, intelligently presented information.
The newly designed Letterkenny Institute of Technology website showcases the range of courses on offer, state of the art facilities and student life on and off campus in a clear, engaging and accessible manner.
The design is fresh and appealing to the audience, enticing prospective students to study at LYIT.