Mermaid Arts Centre in Bray enriches the cultural life of County Wicklow by providing and encouraging participation in quality artistic experiences and as a leading centre for the arts in Ireland. The artistic programme and activities at the centre are multiple, so it was important that these would be clearly laid out, accessible, easy to navigate and to book.
Templates that were easy to populate with upcoming event programming were central to our design process, driving online booking and informing the public about activities taking place in the centre.
Reflecting the role of the organisation as a centre for creative enterprise, the new Mermaid site appeals to both national and international visitors via a mobile friendly, intuitive design. In addition, our solution has encouraged engagement among wider Bray and Wicklow communities.