Case Study

Letterkenny Institute of Technology

Promoting LYIT as a great place to study

The Challenge

Letterkenny Institute of Technology has been providing higher and third level education in County Donegal since 1971. 

Partnering with Investise on development, we designed a new front-end and Information Architecture, a key component in a wider digital marketing strategy .

What We Did

Gaining an understanding of the audience that LYIT was vital to the success of the new website. By delving deeply into wants and requirements, we were able to map content to related audiences. The resulting site brings an intuitive interactive experience that is easy to navigate and intelligently presents relevant information. 

The Outcome

The newly designed Letterkenny Institute of Technology website showcases the range of courses on offer, state of the art facilities and student life on and off campus in a clear, engaging and accessible manner. 

The design is fresh and appealing to the audience, enticing prospective students to study at LYIT.

Live Site